Storytelling is a powerful tool in brand marketing. It allows businesses to connect with their audience on a deeper and emotional level. It helps humanize the brand, build trust, and create its unique identity.
Join us and gain expert insights on how omnichannel brand marketing takes storytelling a step further by integrating it seamlessly with multiple channels, ensuring a consistent and personalized customer experience.
Key Discussion Points
- The structure of a story – a beginning, middle, and end.
- Harnessing the power of storytelling through content to promote products and brands.
- Mastering the art of digital storytelling through branded videos and reels.
- How cutting-edge tools and platform integration empowers marketers to elevate storytelling.
Speakers
Joel Thottan
Writer, Digital Marketing Professional
Shibani Roy
Associate Director- Brand Marketing, LeadSquared
