Key Discussion Points:
- Creating an effective content strategy to drive more traffic
- Lead generation via emails, content, social media & SEO
- Tools, tips, and tricks to manage leads efficiently
- Creating effective customers journeys – from capture to conversion
- Using marketing automation to create a personalized customer experience
Speaker
Suren Pillai
Digital Marketing Lead, SOMPO Insurance
Suren has vast experience of 13+ years in the digital marketing field and has worked in various organizations in the finance sector across Singapore. He’s a master of Analytics, Search Engine Optimization (SEO), and Social Media Marketing. Suren has helped multiple businesses to generate 2X leads with his out-of-the-box lead generation campaigns.