What is Google AdWords (Now Google Ads)?

When I was first asked to run Google AdWords campaigns 4 years…
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Get Attention

Interrupt the Autopilot Mode Have you ever noticed that as you…
google adwords tutorial

Google Adwords Tutorial: Improve ROI from PPC Campaigns

The monthly search for the term "Google AdWords" is 1.5 million.…
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The Definitive Guide to Facebook Lead Generation Using Ads

Have you ever been to a carnival? The vibrant colors, the joyful…
Uncle Sam

Encourage Action

The driving force What if a customer sees an attractive hoarding,…
Hold Interest

Hold Interest

Communicate clearly After getting attention, the next step is…

The CRM Marketing Automation Combo

I need a marketing automation tool for my marketing team, but I…

Importance Of Design In Marketing

Importance of design is much more than just aesthetics. It helps marketers…
what is design

What is Design?

Before we discuss the confusing question of "what is design ?",…

Lead Management Software vs. CRM

Clearly, lead management software and CRM are two different things.…
Design Hack for Marketers

Design Hack for Marketers

"Design is not just what it looks like or feels like. Design…

Which Lead Management Software Should You Buy?

I would like to start by saying that every business uses…

Do you Really Need A CRM System?

CRM is about maintaining a good relationship with your customers.…
CRM guide - Uncomplicating CRM

Uncomplicating CRM 

We all know term CRM is an acronym for customer relationship…
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25 Reasons to Use Website Live Chat for E-commerce Businesses [Infographic]

For many of us, shopping is a stress buster and the one thing…
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What is Lead Management? Definition, Tools & Best Practices

Business is math. You need to have X leads in your sales…

5 Action-Centric Email Marketing Examples 

You must receive several emails a day. But do you open all of…
Drip marketing - CTA

Benefits of Drip Marketing Campaigns

If you are still debating whether drip marketing is…
Amazon's drip campaign example

9 Impressive Drip Campaign Examples You Can Replicate

You already know now what drip marketing is and how it can help engage…

What is CRM?

It is very evident that there is a lack of clarity when it comes…
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How to Increase Conversion Rates Using Confirmation Bias for Your Brand

For nearly four decades now, Apple has attracted legions…

What is Drip Marketing?

Drip Marketing is any marketing communication broken down…
What is Email Marketing

What is Email Marketing? How Does It Help Convert Leads into Customers?

One of the first things I do when I wake up every morning is…